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Let’s start with a confession.

It’s not uncommon for many of the experts, aficionados and consulting resources out there - including us – to share our expertise and views about the warehouse industry with somewhat generic language. Almost as if it were some kind of monolithic workplace with few differences in how they are designed, built, work and managed. But today we will be looking to address this oversight and focus on the specifics of running a top-notch distribution center for an industry that drives so much of our economy in the US.

Before you begin reading this, please read the headline once again and understand that our intent here is not to provide tips on how to INCREASE your foot traffic, but to look at potential ways to make the most of the foot traffic you are already getting!

Experiencing a surge in your customer base is an excellent turn of events for your retail business. After all, having more foot traffic in your stores will result in higher profits and more opportunities for growth. However, many stores fail to plan appropriately for a boost in retail traffic, which can have negative results for your brand.

There are MANY different elements and aspects of “retail efficiency”. For any large retailer that includes what is almost always a global supply chain – where every aspect of it has its own metrics and are improved incrementally and have an impact on the bottom line. Each piece of the supply chain puzzle – from sourcing raw materials (for some) to processing the returns has its own specialized needs, its own unique innovations and its own collection of experts working full-time on their piece of the “retail efficiency” puzzle.